We organise a number of creative initiatives to highlight the threats facing iconic species and their habitats, while also raising vital funds to help protect them. You can find details of these below.

We’ve found art and photography to be incredibly effective vehicles for communicating about tough topics ranging from illegal wildlife crime to climate change.

When someone visits one of our exhibitions and learns that every single species or wild space pictured is threatened, and why – usually down to human activity – it has considerable impact.

Some of our visitors and supporters go on to buy artwork which then hangs on a wall in their house, or office and as well as being something they love to see, is a daily reminder of how they supported conservation.

We use the funds raised by the sale of artwork and photography for immediate-need projects. These are wide-ranging,  from community initiatives to field work and research.



Responsible travel is a powerful tool in the fight against wildlife crime and a stepping stone to safeguarding biodiversity. Sustainable wildlife tourism has the ability to generate  investment in protected areas and reserves, and to generate jobs which can in turn transform the lives of local people, helping them to earn a living from being guardians of the natural resources on their doorstep, for example, co-management of wild areas and revenue sharing as seen so effectively in places like the Masai Mara (private conservancies).

We encourage responsible travel – these are low-density, high-quality experiences usually hosted by local guides.

We work with select travel partners to offer a portfolio of wildlife holidays around the world. Our travel partners make a donation to our Carbon for Conservation programme on behalf of every booked client who we’ve referred so you not only get to go on an amazing responsible wildlife holiday but you will also have helped to support important conservation work.

We encourage you to avoid all red-flag commercial activities which exploit wildlife – these include riding an elephant, or petting a cheetah for instance. There are approved rehabilitation and release projects you can visit instead,  if you are keen for a close encounter or a behind the scenes experience.

As part of our commitment to responsible travel we also operate a Young Explorer Programme, nurturing the conservationists of tomorrow.

Find out more about each of these by navigating the dropdown menu.